Help for Admins of Facebook Pages
As I go about my business, and poke my nose into others’ (!), I often find businesses which are doing sterling work in building a Facebook page, and have managed to amass a number of followers, but have not yet claimed their Facebook page username.
If you don’t know how to do this, there is information in the Facebook Help Centre, or you can follow the suggestions below.
A Facebook page username is a unique web address which you can use to promote your presence on Facebook once you have got more than 25 people to LIKE your Facebook page. Once you’ve claimed your Facebook username it can be used in your marketing communications, company website and business cards.
You can see the current web address of your Facebook page if you go to the page, then look at the address bar in your browser. It will look something like: www.facebook.com/pages/Name-of-Your-Page/123123123123123. However, when you claim your unique username you can shorten this to something like www.facebook.com/Crail.Food.Festival (the one we’re using for our community event).
If you are an administrator for a Facebook page, first of all decide what you want your Facebook username to be – choose something as close as possible to your website name to keep things nice and simple. Take a few minutes to think about it though, as it’s important to get it right, especially as once you’ve got more than 100 fans you won’t be able to change it.
Then, while signed into Facebook, visit the page: http://www.facebook.com/username/ – from there, you can select the pages you administer from a drop-down list which looks like this:
Simply select the page you wish to work on, and follow the instructions. Be very careful to select the Page from the dropdown list. I have seen recent comments on a Facebook group about people changing their personal username in error.
Once you’ve got your username set up, start using it to promote your page to friends, customers, clients, contacts by adding it in your communications with them – as part of your email signature, or in your business premises, on our business cards or flyers.
Hope this is helpful. Do let me know if you have any difficulty or questions.